why is polaroid bleeding money? because they hate free publicity, apparently

i love this.

apparently, suddenly alarmed that outkast’s hey ya is sweeping the nation and appearing everywhere, polaroid suddenly feels it necessary to issue a press release and warn everyone to not to shake it like a polaroid picture.

i can see it now, at polaroid hq: “we’re getting all the free publicity from this incredibly infectious tune, and with live performances at the grammys and the nba all-star game, suddenly people may exuberantly overshake their pictures! we’ve got to stop them! for their own good!”

although listening to just the melody nonstop during the all-star lineup introductions almost killed that song for me. almost.

Posted at February 17, 2004 9:45 AM